I have shopped at C&B since when they had only one store in Chicago. Their prices did increase relatively when they went into the larger market, but not ridiculously as the prices at Gap and Banana Republic did. C&B's products are higher quality. I still use the sofa and chairs that my son grew up on in my own home while I have recently bought IKEA furniture for my son's apartment. Both are great stores for different markets and times of life.
More upscale in taste, less college student.