Difference between Viewpoints.Com, Buzzillions.Com and Epinions.Com
Review sites are some of the most popular on the Internet, and for good reason. Providing a more in depth insight into a wide variety of products and/or services, sites such as Viewpoints.com, Buzzillions.com and Epinions.com serve an important function in today's consumer driven culture. In this comparison article, we take a look at what each site has to offer.
Profile
Viewpoints.com is a social technology and media site that aims to provide consumers with information related to retailer products and brands.
Buzzillions.com is one of the most popular review and recommendation sites on the Internet. The site currently features more than ten million product reviews for consumers.
Epinions.com is a review site for consumers established in 1999. The site was acquired by Shopping.com in 2003, which itself was bought out by Ebay in 2005.
Goals
Aside from providing ratings and reviews, Viewpoints.com also offers information that may be useful in helping consumers with regard to making purchase decisions. To meet its goals, the company offers features such as Buying Guides, Questions & Answers, a blog, and a discussion forum.
Buzzillions.com currently features product categories in the thousands, with health, electronics, sporting goods, and garden products being some of the most popular. The site has considerably increased the number of its reviews in recent years.
Epinions.com for its part offers users numerous reviews spanning a wide range of products, all in the hopes of helping consumers make purchase decisions. The site also gives potential reviewers a platform with which they can post reviews for money and/or recognition.
Distinguishing Features
Viewpoints.com aims to provide marketers with a means to reach in-market shoppers–that is, those people who are close to making a purchase–and social influencers who are given the opportunity to share personal opinions on a variety of products by way of reviews and online community participation.
Buzzillions.com for its part collects reviews from more than 1,000 storefronts, among them Staples.com, Overstock.com, and RadioShack.com. The reviews written by people who have actually bought the product are then marked with a “Verified Buyers” tag. This helps users decide which reviews are more trustworthy.
Finally, Epinions.com allows potential reviewers to sign up for free, after which they may submit personal opinions and reviews on specific products. This gives consumers the opportunity to gain a clearer insight into specific products before making a purchase decision.
Summary
Viewpoints.com
- A social technology and media site that aims to provide consumers with information related to retailer products and brands
- Aims to provide marketers with a means to reach in-market shoppers as well as social influencers
Buzzillions.com
- One of the most popular review and recommendation sites on the Internet
- Currently features more than ten million product reviews for consumers
- Collects reviews from more than 1,000 storefronts
Epinions.com
- A review site for consumers established in 1999
- Gives potential reviewers a platform with which they can post reviews for money and/or recognition
