Difference between Barnes and Noble, Borders and Amazon
Where industry is growing in every aspect, booksellers are not going to be left behind either. Independent names such as Barnes & Noble, Borders Group and Amazon are all competing in the race to ace as the best sellers in the market. However, it is not about the popularity that counts; it is the quality and the price that is an equal package in this run. The three best known names battle in the game of gaining the most customers. At this stage, there are 2,000 series of bookstore locations and an extra 2,200 self-governing booksellers are available in the market. Where e-sellers have also started to evolve, this competition keeps getting tougher as more competition joins the race and the masses have more to choose from. Book sellers have no choice to but to be perfect just because the public now has other, maybe even better, companies to shift to.
Barnes and Noble has a series of more than 800 bookstores and has the revenue of $4.7 billion annually. Whereas, Border Groups has round about more than a 1,000 stores and makes an amount of $3.8 billion annually. Amazon, an Internet retailer is running the most as it makes $15 billion annually, being the first to cross the lines in the prospects of selling. These differences clearly tell of the picture the sales have of these individual names that run in the same industry.
With the times emerging and recession hitting various parts of the world, Barnes & Noble was hit by a cut down of 20% in the profit margins and Borders experienced worse financial circumstances before capital infusion has to be transmitted to save the company. This damaged the company and it experienced the lowest economies of scale it possibly could. Where Amazon is an online business, they continued to live an easy life as it sold efficiently still staying on top of the list.
What to Expect
With the current circumstances of these companies, it is difficult to say where they stand. Where Barnes & Nobles is on a better scale than Borders Group, it was rewarded the Best Books award in the year 2009. However, the annual revenue for Amazon clearly states which bookseller has taken the lead for good.
Similarities and Differences
When it comes to the battle of booksellers, Amazon wins the race as it sells the books with ease and earns the maximum annual revenue. People generally like to simply log on and order books rather than go and buy them. The reason Amazon wins this race is because:
- Anyone and everyone can trust a reliable name such as Amazon. It is a known bookseller and therefore, you cannot be cheated or ripped off. You can even sell your books on Amazon that can be taken as an extra point.
- It is mainly factors such as sales and price, which influence a bookseller's demand, and Amazon has exactly both. With the following of loyal book readers, Amazon remains to be the best one can have.